Though meta keywords tags are not a major factor search engines consider when ranking sites, they should not be left off the page. Both the meta keywords tag and the meta description tag contribute to your search engine ranking. A meta keywords tag is supposed to be a brief and concise list of the most important themes of your page. The meta keywords tag takes the following form:
<meta name="keywords" content="keywords, keyword, keyword phrase, etc.">
Search engine optimization and the meta keywords tag.Long ago in Internet time, the meta keywords tag was very useful in helping pages to win on search engines. Unfortunately, so many unscrupulous webmasters have abused the meta keywords tag that search engines have had to de-emphasize their importance. Still, you should not leave the meta keywords tag off your pages.
The Keywords Meta TagA long time ago in a galaxy far, far away, the “keywords” meta tag was a critical element for early search engines. Much like the dinosaurs, this tag is a fossil from ancient search engine times.
The only search engine that looks at the keywords anymore is Microsoft's Bing – and they use it to help detect spam. To avoid hurting your site, your best option is to never add this tag.
Or, if that's too radical for you to stomach, at least make sure you haven't stuffed 300 keywords in the hopes of higher search rankings. It won't work. Sorry.
If you already have keyword meta tags on your website, but they aren't spammy, there's no reason to spend the next week hurriedly taking them out. It's OK to leave them for now – just take them out as you're able, to reduce page weight and load times.
Generating Meta KeywordsGone are the days of brainstorming keywords or ranking their popularity on an Excel spreadsheet--WordStream is the ultimate meta keyword generator and analyzer! WordStream assists with your meta keywords strategy in multiple ways, for example:
Keyword Generation: Simply by signing up for a Free Trial, you have access to potentially millions of keywords from various sources. Parse your website's log files with our Free Parser, upload them manually from your records, or import keywords from a third-party keyword analytics tool.
Keyword Research: Once you have millions of keywords, WordStream ranks them by popularity and relevance to your website - keyword research makes identifying the most important keywords so easy!
Keyword Grouping: WordStream's intelligent Keyword Grouper groups together relevant, important and unique keywords--simply query your keyword database and group together keywords that are relevant to the page you're writing, then copy the keywords in the resulting group and paste them into the meta keywords field of your Web pages.
<meta name="keywords" content="keywords, keyword, keyword phrase, etc.">
Search engine optimization and the meta keywords tag.Long ago in Internet time, the meta keywords tag was very useful in helping pages to win on search engines. Unfortunately, so many unscrupulous webmasters have abused the meta keywords tag that search engines have had to de-emphasize their importance. Still, you should not leave the meta keywords tag off your pages.
Meta keywords tags should adhere to the following guidelines: (1) keep your list of keywords or keyword phrases down to 10 - 15 unique words or phrases; (2) separate the words or phrases using a comma (you do not need to leave a space between words separated by commas); (3) do not repeat words or phrases; (4) put your most important word or phrases at the beginning of your list.
The only search engine that looks at the keywords anymore is Microsoft's Bing – and they use it to help detect spam. To avoid hurting your site, your best option is to never add this tag.
Or, if that's too radical for you to stomach, at least make sure you haven't stuffed 300 keywords in the hopes of higher search rankings. It won't work. Sorry.
If you already have keyword meta tags on your website, but they aren't spammy, there's no reason to spend the next week hurriedly taking them out. It's OK to leave them for now – just take them out as you're able, to reduce page weight and load times.
Generating Meta KeywordsGone are the days of brainstorming keywords or ranking their popularity on an Excel spreadsheet--WordStream is the ultimate meta keyword generator and analyzer! WordStream assists with your meta keywords strategy in multiple ways, for example:
Keyword Generation: Simply by signing up for a Free Trial, you have access to potentially millions of keywords from various sources. Parse your website's log files with our Free Parser, upload them manually from your records, or import keywords from a third-party keyword analytics tool.
Keyword Research: Once you have millions of keywords, WordStream ranks them by popularity and relevance to your website - keyword research makes identifying the most important keywords so easy!
Keyword Grouping: WordStream's intelligent Keyword Grouper groups together relevant, important and unique keywords--simply query your keyword database and group together keywords that are relevant to the page you're writing, then copy the keywords in the resulting group and paste them into the meta keywords field of your Web pages.
